This location’s award-winning design immerses Verizon customers in the FiOS experience. Large lifestyle graphics depict local customers actively using Verizon products in their neighborhood. Customers can peruse FiOS’ TV/Internet/telephone offerings at a trio of consultation stations, where sales consultants take shoppers through product demonstrations on a large wall screen.
As part of the design process, we provided the client with a full-scale interior mockup – a service we refer to as “pinking” – to show how the store would look and how the sales process would work. “Pinking” is named after the color of some materials used.